Five Strategies Successful Companies Use to Get the Job Done
(Daily Finance) — A lack of vision or a strategic plan isn’t the trouble at many companies. Rather, it’s that they can’t move from idea to reality. “It doesn’t matter how good your strategy is, if you...
View ArticleHow to Sell More of Everything
(Businessweek) — Get emotional. People buy with emotions and then justify the purchase with facts. What’s the best way to connect with people emotionally? Find out what’s most important to them. When...
View ArticleHoney Mag’s Sticky Situation
by R. Asmerom Honey, the magazine that once vied for Essence’s spot as the go-to glossy for African-American women, was one of the many publications that folded in the last decade, victimized by the...
View Article10 Google Services that Every Entrepreneur Should Be Using Right Now
By Mitchell Harris The formula for making money in business is actually quite simple, you must make sure your customers find you and buy from you. This formula is dramatically simplified when you can...
View ArticleGuayaki Wants to Take Yerba Mate from Niche to 7-Eleven Staple
(Bloomberg) — Yerba mate — a caffeinated South American drink brewed like tea from the dried leaves of the mate plant — is a niche product in North America. Guayaki wants to take it mainstream. The...
View ArticleThe Three Strengths Of A True Strategic Leader
(Forbes) — Strategic leadership doesn’t come easily in most organizations. Statistics show that fewer than 10% of leaders exhibit strategic skills, a woefully inadequate number considering the demands...
View ArticleLearning to Think Ahead
(Entrepreneur) — You don’t have to be psychic to look one move ahead. Just follow these five guidelines: 1) Create distance from your business in order to gain perspective. Pull yourself back so...
View ArticleTransform Yourself from Vendor to Expert
(Businessweek) — In today’s world your customer is bombarded with marketing messages. The more you tout your product or service, the less likely your audience is to believe you. So how do you cut...
View ArticleStraying From Tradition to Generate Solid Leads
(Wall Street Journal) – How do you get new leads? If you’re like most entrepreneurs, you follow the standard operating procedure: Serve a client well and then ask for a referral. But this method rarely...
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